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September 24, 2008 10:14 AM PDT

Half baked: 45 percent of Google projects in beta

Posted by Stephen Shankland
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Google has an infamous propensity to keep projects in beta for an unusually long time, and now somebody has gone to the trouble of quantifying just how widespread the testing tag is at the Internet giant.

"Of the 49 Google products we could find, 22 are in beta. That's 45 percent," not including Google Labs projects, according to a Wednesday blog post at Pingdom, a Web site performance monitoring company. "We're so used to seeing the little 'beta tag next to the various Google product logos that we almost don't register it anymore. We even had to double-check that Gmail really still was in beta."

Google told me a few months ago the beta tag would come off Gmail "soon," but clearly the company is leery of doing so.

Royal Pingdom was mystified by Google's criteria for beta labeling, and I have been, too.

It's true that it's easier to treat Web-based apps as a work in progress: a company can upgrade the entire user base to a new version of Flickr, say, just by updating the software on the central servers rather than having to cajole millions of users to install a patch. But there comes a point where labeling something as beta gives the impression that the project's backer is scared to make a commitment to prospective users or customers.

And sometimes Google seems conflicted. For example, Google offers a Gmail service level agreement to paying Google Apps customers, and the point of an SLA is to assure business customers they can count on something working. Yes, Gmail has been in flux since its introduction in 2004, but enough is enough. I'm a little surprised Microsoft doesn't make more hay of this when taking potshots at its rival.

Here's Pingdom's full list of Google beta projects:
• Alerts
• Blog Search
• Book Search
• Google Chrome
• Finance
• Google Health
• Patent search
• Product Search
• Scholar
• Video
• Custom Search
• Calendar
• Docs
• Gmail
• Knol
• Orkut
• Talk
• Translate
• Google Pack
• Base
• Image Labeler
• News Archive Search

Stephen Shankland covers Google, Yahoo, search, online advertising, portals, digital photography, and related subjects. He joined CNET News in 1998 and since then also has covered servers, supercomputing, open-source software, and science. E-mail Stephen.
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Add a Comment (Log in or register) 29 comments
by ROPO5 September 24, 2008 10:30 AM PDT
Pingdom forgot to add GrandCentral in this list of betas by Google. This company had such promise and innovative ideas which seem to have been shut down once Google bought them out.

Sad to see.
Reply to this comment
by artie V September 24, 2008 10:33 AM PDT
I think this reflects an "experimental culture" and I don't mind it. On one hand, they set the expectation that this stuff is in flux and can change at any second, on the other, they hold themselves to a standard that the beta tag won't leave until they're happy with it. What's not to like? As long as there's a choice, then let them do what they want. The users will decide!
Reply to this comment
by joetesta70 September 24, 2008 10:33 AM PDT
Let's face it, Google does search and advertising and that's it. The rest of the company is dead weight (except for maybe Android).

Google craps on a newspaper and the press drools, but Google apps are all hype and will never compete with Microsoft IMHO. I see a lot of parallels of the 1999 dot com boom and the trajectory that Google is on today, beginning with the elimination of subsidized childcare for employees.

At the end of the day they have to run a business and the apps don't make any money.
Reply to this comment
by skillingssucks September 24, 2008 12:09 PM PDT
Wow, talk about clueless.
by shadfurman September 25, 2008 10:48 PM PDT
Thats total bs. (though I think they bought it) google earth (and maps) is already one of the most popular online maps available. (by my speculative count) and I have used almost all of their apps in one case or another. I just went to a microsoft conference and almost everybody I could see taking notes on their laptops (7 or 8 people) were using google docs. Gmail was an INSTANT big hit! Half of my friends traded in their yahoo and hotmail accounts for a gmail account. (I got one, but didn't like the interface change). Granted (so not TOTAL bs) microsoft has a LOT more complete package applications, but you compare that with the integration of Googles apps, Google IS a complete application. Everything is crossreferenced and linked to just about everything else (albiet not as much as I would like). Oh and I almost forgot Google analytics, what used to be expensive for many small businesses is now free. MOST of their services are free, and they are able to make a fairly large profit off them.

Lets face it, this article is just BS! Taking the beta tag off a piece of software won't make it better. And I'm glad they have a higher standard. (Isn't that what everybodies been mad at microsoft for?) Gawd (my apologies to the author, point made and taken) but this article in it's criticism is pathetic.
by nobdoy_knose September 24, 2008 10:38 AM PDT
I'm concerned about Google's commitment to GrandCentral, too. They could pull the plug at any moment and I'd have a heck of a time letting everybody know that my phone number changed.
Reply to this comment
by timstl September 24, 2008 10:46 AM PDT
@joetesta70 - not sure how you can say GMail is dead weight. other than that I can see your point.
Reply to this comment
by cyberusfaustus September 24, 2008 11:16 AM PDT
I would take a Google beta version over a MS production release any day.
Reply to this comment
by jusben1369 September 24, 2008 11:28 AM PDT
Yes but it is a valid point. Google continues to a get a free pass - very similar to Apple - for tactics that others would get roasted for.

The real question of course is how much would it really matter if it has or does not have "beta" on it?
Reply to this comment
by saintseminole September 24, 2008 11:38 AM PDT
I don't know if googlepages was beta, but I sure wish they weren't closing it down. When it's fully replaced by google.sites, then I can no longer upload html webpages. Once again, searching for a good host for a website.
Reply to this comment
by YankeePoodle September 24, 2008 11:42 AM PDT
We should applaud the public experimentation of Google. Unlike other firms that either think what ever they create is piece of innovation or rely on focus groups. I love Google and certainly their betas are actually more bug-free than lot of production software out there.
Reply to this comment
by Magallanes September 24, 2008 11:48 AM PDT
For a business and/or a company viewpoint:
can you trust on Google's cloud?.
I don't think so.

And more generally :can you trust on any cloud?
Reply to this comment
by bubazoo September 24, 2008 11:55 AM PDT
It doesn't. its just that, people see the word "beta" and assume that means "broken, with bugs, use at your own risk", so when people see a project in beta for so long, they think negitively about the project thinking it will never come out of beta, never be a useful project, just some rough idea that someone had that doesn't really work that well to begin with.

Gmail, for instance, would have major issues with SPAM if it came out of beta. I think if Gmail does come out of beta, it should remain an "invite only" service, because if you can register for an account online in a few easy steps, that only means spammers will hit it hard with yet more spam in our email boxes. I like the idea of keeping it invite only, unless you have a cellphone and can sign up that way, that way it takes away from spammers signing up for multiple accounts and using it to send out their dirty work. thats whats so bad about yahoo mail right now, and hotmail, and why gmail doesn't get anywhere near that. I mean yeah u get spam in gmail, but not nearly as much, and the spam filtering in gmail is much better then the other email services, for that very reason I think. I just think more people aren't using gmail because people are afraid of just any psycho being able to search thru their email, but I think of gmail no different then yahoo mail, sure it may be email by a search engine provider, but that doesn't mean u can search thru other peoples email at google.com, I just think google was just trying to get on the email offering bandwagon just like any other company.

As for googles other services, some of those will always be in beta just because there always works in progress. like the google translator, I doubt that will ever work. translate, talk, and some of those others I highly doubt will ever work, so I think google puts together some of those things to see what the general public thinks of those, and I think some of the less popular ones just die off one by one really.
Reply to this comment
by skillingssucks September 24, 2008 12:44 PM PDT
You have no idea what you're talking about. Gmail hasn't been "invite only" for several years now. You also have no idea how spam is generated. Very few spammers sign up with web based services in order to spam.
by In-Cyde September 24, 2008 9:54 PM PDT
Professionals may have been frightened by the word "beta" 5 years back.

Now the kids flock to the nearest beta in the hopes of being cool.

This beta status has nothing to do with usability or stability, simple marketing tagline.

-Ben
by fuzbears September 24, 2008 11:57 AM PDT
I think most are missing the point of a Beta tag... It means in most environments, go ahead and use it, but don't count on it for real work. For google to still be saying that Google docs and Gmail can't be counted on at same time they are promoting it to business is sending a mixed message.

Allowing people to store years worth of mail on their servers, and imply that you could lose it at any time, is just irresponsable. Do they stand by their work or not?
Reply to this comment
by shadfurman September 25, 2008 10:51 PM PDT
Better to say it's beta and give people that UNinsurence than to "stand by their work" and have it fail. Nobodies forcing people to use their apps with beta tags on them. And people are perfectly capable of educating themselves on what that means. I LIKE the higher standard. Keep beta on till it's believed perfectly stable.
by Mister Winky September 24, 2008 12:12 PM PDT
The issue, as others have pointed out, is one of mixed messages. Google calls us frequently trying to get us to outsource e-mail and use Google Apps, but how can I commit my users' resources to a company who won't commit to the applications/services themselves?

Google has a huge lead on search -- that is assured. At some point, for some reason, search won't be the cash cow it is today, and Google will be pressured to cut the dead weight, non-core assets to keep the stock price afloat. If 90% of all of Google's offered applications/services are unprofitable (and I'd bet that's a good guess), watch out. This is dot com ville all over again.

Everyone thinks grandiose free projects are great until the cost is fully realized. How long will Google continue to give away free multi-GB Gmail mailboxes when their profits are shrinking? They'll have to trim the program, make the advertising more inasive or find new ways of monetizing your private information.

-Mister Winky
Reply to this comment
by shadfurman September 25, 2008 10:56 PM PDT
Its my guess that the cost of those "multi-GB Gmail mailboxes" are shrinking faster than we can fill them. Those "free" programs make money in many ways (how do you think napster made money?) It's possible they crash, but thats what all the feelers of beta projects and andriod are supposed to do, expand their profit base. Besides, considering their search market share, it'll be quite a few years before anybody takes them down, even IF they have a better product. (Google is now a verb in the dictionary for cryin out loud!)
by renGek September 24, 2008 12:56 PM PDT
Boy, people complains when software doesn't come out fast enough. And when its rushed out and full of bugs like microsoft products you complain again. Sound like my users. Don't really have a clue at how software development works. Whats the hurry. Do it right the first time.

And for those couple of users who thinks google is dead weight because they only see search engine and gmail...wow you guys are incredibly narrow minded. Obviously not in the technical field either because if you are, you would know about the tons of tools they provide developers to do a variety of things. Google have provided me a whole lot of robust tools (technical and non technical) that have made my job much easier and I am more than grateful for it.
Reply to this comment
by September 24, 2008 1:21 PM PDT
Wait ... gmail is invitation only? How did go to gmail.com and register for an account then!? Maybe I have a (beta)beta email accont!
Reply to this comment
by hawkeyeaz1 September 24, 2008 4:08 PM PDT
Microsoft developed a habit of pushing beta software out on end users (and making them pay for it!) and thus lowered the bar of what beta was. Google acknowledges what really is beta, and keeps to it. When Google takes off the beta tag, you know it should work as reliably as can reasonably be expected. Microsoft on the other hand, you can guarantee it will be a few years after the 'release' before the product works reliably.

So, where is the problem with being accurate?
Reply to this comment
by shadfurman September 25, 2008 10:58 PM PDT
granted, but in due consideration, microsofts applications are a lot more code heavy, and often a lot more technical. Google focuses more on simple innovation (which I think is better anyway)
by Stoney229 September 24, 2008 5:17 PM PDT
I also noticed GrandCentral missing from the list. I didn't notice anything "shutting down" since Google acquired GrandCentral... I still find the service extremely useful (and unparalleled to boot) and use it every day. I did notice, however, that progress/work on the project seems to have halted since Google came in, which is perhaps what you mean, ROPO5.
Reply to this comment
by In-Cyde September 24, 2008 9:51 PM PDT
"Beta" became trendy halfway through last year, much like you'd see 2.0 up next to site logos.

In general the internet took off as a cultural tool over the last year or 2 and it has become very trendy to be the first person your block to be a part of the newest site or social network.

Thus "Beta" is used to draw people in to participate with the special feeling they get from being early adopters.

It's marketing, not code status.

-Ben
Reply to this comment
by shadfurman September 25, 2008 11:00 PM PDT
nice Ben, I hadn't really thought of that, but whether or not it's true I'm sure their marketing dept has noticed.
by In-Cyde September 24, 2008 9:59 PM PDT
Comment lag here sucks, doesn't make for a community anyone can get involved in.

cyas

-Ben
Reply to this comment
by vk mahajan September 25, 2008 5:46 PM PDT
I think and these are my personal views, that to keep a program in Beta like gmail, it is of immense help to company financially. You cannot take the company to court as it is Beta and still under testing. Company does not have to issue any Update for similar reasons. Company reaps the rich harvest by advertising through it. Lastly Company can close it as and when it becomes burden financially. Google it indulging in this unfair practice and some one has to stop it. Beta version if released has to become normal Version in laid down time say 6 Months.
Reply to this comment
by shadfurman September 25, 2008 11:04 PM PDT
We should force companies to do things because they FORCE us to use their products. Your BENEFITING from their products you retarded sue happy freeloader. You have just as much right to go out and by a non-beta piece of software that will probrably do the same thing. (Or you could make a better one and become rich) But I swear this country need a coalition of lawyers to sue, sue happy people for ruining our economy and taking away our freedoms (like the freedom to drink hot coffee at mcdonalds) You REALLY irk my the wrong way! SOMEONE SHOULD STOP YOU!
 See all 29 Comments >>
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